F&I Coach is a New England-based company with over 50 years of experience in the automotive industry. We are car people. We’ve sold cars, done F&I and managed a sales desk. We know how profitable a store should be, and how an F&I Department should be run. We specialize in driving performance in F&I Departments by utilizing a process-driven sales approach which is compliant, consistent, and supported by ongoing training. In addition, we will provide your dealership with superior F&I training, and unique and creative solutions to generate additional income with F&I products that include reinsurance.
Michael J Wilkins, started in the Automotive Industry in 1988. He’s held sales and management positions at Pat Ryan and Associates, Allstate, GE Capital, and Southwest Re. These positions include regional sales manager, national training manager, director of training, and VP of sales. He has developed and marketed Finance and Insurance Training Seminars regionally and nationally, and Developed F&I 101 and 102 Training Webinars for Credit Union Direct Lending.
Gary S. Sillman started in the Automotive Industry in 1986. He has been an owner/operator, a highly successful F&I Manager, and an award-winning Finance and Insurance Executive for Zurich. He has successfully recruited, trained, and developed F&I Managers throughout Connecticut, Massachusetts and New York. He also has expertise in securing indirect financing options for new and used car dealers.
We’ll work with you to develop the discipline necessary to build a foundation that enables you to excel. You need to be brilliant in the basics to succeed at selling F&I products. Our focus is on ordinary tasks such as giving feedback, holding people accountable, being engaged, and committing to personal growth.
At F&I Coach, we look out for the best interests of our dealers and their employees, customers, and families. When using us instead of other F&I training firms, the result is plain and simple; our dealers make more money.
180 Denslow Rd, Unit 8
East Longmeadow, MA